The Jil Sander x PUMA K-Street Is a Study in Sneaker Purity

For Jil Sander Creative Director, Simone Bellotti, the return of the brands trailblazing PUMA partnership was a natural choice. The Italian designer resurrected the partnership in 2025, releasing the King Avanti just months after joining the house. Not only was the original collaboration an important milestone for Jil Sander, but for fashion as a whole. When this collaboration started, I wasn't able to buy those shoes, Bellotti recalled during a virtual interview in late March.Widely underst...